Is it clear what you sell and who it’s for?
I look for conflicting descriptions, unanswered questions, and claims that need supporting evidence.
So the right buyer understands why you’re relevant and what to do next.
THE WEBSITE TEARDOWN / FREE
Send me your website. I’ll check how it explains your offer and how easy it is to get in touch.
Within two business days, you’ll get a report with examples from your pages and the changes I’d make first. I use publicly accessible information; no account access is needed.
Add an optional note about what you want it to do better.
I use your details to respond to this request. Any future email updates will have their own clear opt-in.
WHAT GOES INTO THE REPORT
A practical website review, with examples from your own pages and a short list of priorities.
I look for conflicting descriptions, unanswered questions, and claims that need supporting evidence.
So the right buyer understands why you’re relevant and what to do next.
I follow the links from your service pages to the contact form, looking for unnecessary steps and confusing instructions.
So interest has a clear route to becoming an inquiry, without unnecessary friction.
I inspect visible tools, tracking requests, and form behavior. Internal settings and delivery to your team need access to verify.
So you can spot gaps between what buyers do and what your team can learn from it.
Public sitemap, page headings, broken paths, mobile usability, indexing signals, and relevant schema markup. A technical sweep, rather than keyword research.
So buyers can reach the right pages, and search systems can better understand your business when people compare service providers.
That includes the foundations relevant to AI search. Schema helps describe the business; it does not guarantee an AI recommendation.
WHAT COMES BACK
Each finding shows the page, why the issue matters, and what I recommend changing.
Service page · Implementation
The page promises a smooth implementation, but gives no steps, customer responsibilities, or indication of the time needed.
Evidence → Implementation section on /servicesA buyer with a busy team cannot assess the work involved. This may leave a practical objection unresolved before they contact you.
Confirm the process with your delivery team. Add the steps, who handles each one, and the customer inputs needed. Validate whether this concern also comes up in sales.
Your website will have its own findings.
This example shows how the report makes them useful.